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  The Enterprise Ideas Economy Research Centre










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Our Question is - why are we not paying more critical attention to the Economy of Ideas in the firm ?

At KiKM we have been evolving the view that one of the best ways we can introduce complex knowledge management methods and technologies is through the lens of the simple Idea. Ideas are universal. Everybody can relate to ideas. It's easy to see and understand how ideas can be useful for innovation and productivity. Our whole civilization rests on coming up with ever better recipes and better ways of doing things.   

This KiKM Research Centre is dedicated to advancing Insight into how Ideas can be optimally harnessed within the Enterprise. In today's knowledge-based economy, Ideas are indeed the new currency. Ideas matter. Ideas are with us every minute. Even in our dreams we have ideas. They are an integral aspect of the human experience. Ideas are a wonderful amalgam of concepts and intuitions. They can be simple yet complex. Ideas are our greatest asset. Everyone has ideas. Whether in large economies or small, great ideas can generate immense new value creation and wealth.  There is a de-facto marketplace for ideas within the enterprise. There are buyers and sellers, demand and supply for good ideas. There are idea merchants and brokers, and trust agents. Ideas can circulate freely or they can be encumbered. There is a payoff for good ideas. And major risks for bad ideas. There is damage done daily from people who have no idea what they are really doing. The quality of ideas can be high or low. The cost can be cheap or expensive. The time it takes to implement a new idea can be short or long. Ideas may be protected or vulnerable. They may be nurtured in idea friendly conditions or not. There is a process here and it can surely be improved upon. There is much we do not fully understand about it's dynamics. We have poor metrics for directly measuring idea effectiveness. It is mind-boggling to us then, that given the importance of ideas for the enterprise, even more specific focus has not been put into thinking about how we can better harness, exchange, protect, collaborate, disseminate, apply, leverage, and market ideas within the enterprise ideas economy. So this Research Centre is  a Think-Tank for the study of the best Ideas About Ideas. The best ideas about how to improve the flow and value of ideas in the Enterprise Ideas Marketplace.

The Enterprise Ideas Economy Grapic
© Kaieteur Institute For Knowledge Management

The Seminar

The Enterprise Ideas Economy Seminar
( How to profit from the continuous flow of Ideas in your organization )

 Dr . Paul Romer

"Value creation and wealth creation in their most basic senses have to do with taking physical objects and rearranging them.

Now, where do ideas come in? Quite simply, ideas are the recipes we use to rearrange things to create more value and wealth. For example, we have ideas about ways to make steel by combining iron with carbon and a few other elements. We have ideas about how to take silicon -- an abundant element that was almost worthless to us until recently -- and make it into semiconductor chips.

So we have physical materials to work with -- raw ingredients -- which are finite and scarce, and we have ideas or knowledge, which tell us how to use those raw materials. When I say there are always more things to discover, what I mean is that there are always more recipes that we can find to combine raw materials in ways that make them more valuable to us."

Paul Romer

"Perhaps the most important ideas of all are meta-ideas. These are ideas about how to support the production and transmission of other ideas. The British invented patents and copyrights in the seventeenth century. North Americans invented the agricultural extension service in the nineteenth century and peer-reviewed competitive grants for basic research in the twentieth century"

Paul Romer

Seth Godin

"Welcome to the third century: This one's about ideas.

At the moment, nobody knows how to build a farm for ideas, much less a factory for ideas. This much we do know: Ideas are driving the economy, ideas are making people rich, and, most importantly, ideas are changing the world. So even though we're clueless about how best to organize the production of ideas, one thing is clear: If you can get people to accept, embrace, adore, and cherish your ideas, you win! You win financially, you gain power, and you change the world.

What does it take to win? What do you need to do to change the conversation in business, and, if you're lucky, to change the world? If you're a farmer, you want nothing more than a high price for your soybeans. If you're a manufacturer of consumer goods, you dream about a display at the cash register at Wal-Mart. And if you're an idea merchant? You want to unleash an ideavirus."

Seth Godin

Nicholas Negroponte 

  To think you have nothing to offer is to reject the coming idea economy. In the new balance of trade of ideas, very small players can contribute very big ideas." Nicholas Negroponte



"In today's ideas economy, a country's economic strength is no longer measured by the minerals in its soil, but by the intellectual attributes of its people. As Fed Chairman Alan Greenspan said, "Value is no longer derived by creating and moving things, but by creating and moving ideas." 
US Senator Charles E. Schumer in a keynote address to the New York Software Industry Association's New York Software Summit 2000 on Monday, September 25, 2000

Our second challenge is to be able to draw out the best ideas because this is an idea economy. We have to draw out the best ideas from our universities and our federal labs and put them to work. In an idea economy, we have to encourage risk and imagination because it flourishes where ideas flourish, namely, around great institutions of learning. Universities are the incubator of ideas, and they are the center of an intellectual revolution in our society. We have to make sure that we are giving them the resources they require. Here in Maryland, one of the most dynamic biotech communities in this world has been driven forward by the discoveries of scientists emanating from Johns Hopkins, the University of Maryland, NIH, and most recently the Human Genome Project.
Kathleen Kennedy Townsend's , Lt. Governor Of Maryland

"We are living in an ideas economy where enterprise and innovation are key drivers of growth"
Helen Liddell was appointed as Secretary of State for Scotland 24 January 2001

"Knowledge organisations are primarily about people; we do not manufacture products. What value we create comes from the ideas, experiences and dreams of our staff, and how they put these into action as part of the IDA team. My aim to help make this happen, to provide an environment in IDA where people can develop and grow." 
Ms Yong 

Infocomm Development Authority of Singapore (IDA)

Ideas have become a gold mine. What role should IT play in identifying and enabling intellectual property? A big one. Sir J. Arthur Thomson, famous scientist and author of the 1920s, once said: "The most powerful factors in the world are clear ideas in the minds of energetic men of good will." Nowhere is that becoming truer than in 21st century business.. 
Julie Bort, Network World, 12/25/00

Understanding how this learning culture, this insatiable thirst for new ideas fuels and is the central agenda of this operating system, explains how businesses as diverse as Plastics, Aircraft Engines or NBC can grow faster and perform better as part of this system than they would if they were not. It's what makes GE work. It's the fabric of the learning culture.
Jack Welsh, GE Annual Report 2000.

At Saatchi & Saatchi, we believe ideas are the currency of the future. We dropped the word advertising from our name several years ago.  Our goal now is to become the hottest ideas shop on the planet.  Those ideas may manifest themselves in advertising, but they may find expression in many ways unrelated to advertising. 
Sandra Yates, Chairperson, Saatchi & Saatch Australia

See Also KiKM's MetaPortal To e-Knowledge
Markets for further resource links
New Books & Mags Description

Seven Strategies for Generating Ideas

by Robert B. Tucker
Ideas are the lifeblood of all organizations, whether the mission is to invent a breakthrough product or solve a perplexing problem. A leading innovation futurist describes seven ways that vanguard organizations are reinventing their idea factories.

Idea Experts' Roundtable
Innovation is about more than coming up with the next new widget. It's also about nurturing a mind-set of creative thinking throughout the organization. THE FUTURIST invited several ideation consultants--Winston J. Brill, Alexander Hiam, Andy Hines, and Christopher Miller--to share their experiences in retooling the idea factories in organizations.

What's the Big Idea?: Creating and Capitalizing on the Best Management Thinking
by Thomas H. Davenport, Laurence Prusak, Steven L. Stapleton
Ideawise: How to Transform Your Ideas Into Tomorrow's Innovations
by Steve Rivkin, Fraser P. Seitel, David Rockefeller
Eureka! How Business Innovators Get Great Ideas to Market
by Steven D. Strauss
The Minding Organization: Bringing the Future to the Present and Turn Creative Ideas Into Business Solutions
by Moshe F. Rubinstein, Iris Rubinstein Firstenberg
The Deviant's Advantage: How Fringe Ideas Create Mass Markets
by Mathews, Ryan Mathews
Weird Ideas That Work: 11 1 2 Practices for Promoting, Managing, and Sustaining Innovation
by Robert I. Sutton
How to Improve Management of Ideas
by Paulo Matos DOS Santos
Big Ideas: Putting the Zest Into Creativity
by Jonne Ceserani™ is the modern-day idea portal that allows you to debut your idea in the spotlight of the Internet Brightidea, Inc. operates the first universal platform for the collection, aggregation and distribution of new ideas among the billions of web users. The Brightidea solution allows consumer-oriented companies to collect and filter innovative ideas from actual customers. For companies seeking insight into the future of their offerings, Brightidea allows research and design teams to tap into the Brightidea community to conduct exploratory market research and find marketable concepts for their new offerings was founded on the belief that ideas are the most important assets in the New Economy. The problem is that a number of obstacles—the lack of capital, time, connections, or just not knowing how to get started—keep far too many stuck on the drawing board. At the same time, forward-thinking companies looking for sustainable growth need a streamlined and institutionalized way to tap into the wealth of creative thinking that exists outside the corporate firewall.

At, we're bridging this gap between individuals and companies. We're creating an exciting and protected way to channel ideas from individuals to top companies around the world At Idea Exchange, our mission is to unleash the creative brilliance within every person. By bringing forward the best Ideas within each individual, we bring forward the best Ideas from each generation - empowering humanity to create a more inspired, creative and productive world. Idea Exchange is the first worldwide marketplace for Ideas.nspired by the belief that useful, practical, uncommon and tested Ideas have real value. This site provides you with a dynamic, protected place for selling and buying Ideas.Idea Exchange is also dedicated to helping you recognize, develop and promote your Ideas. Here you will find the tools and support to ignite your creative brilliance and hone your unique knowledge into profitable Ideas.

The site is designed to give local authorities simple and direct access to the information they need to deliver Best Value. The purpose of the site is twofold: firstly, to help authorities share their Best Value learning and experiences with each other by discussion and putting practitioners in contact with each other and secondly providing access to guidance and advice on Best Value from managing performance and conducting reviews to procuring the right solution and making sure Best Value efforts are effectively joined up. New
the Internet's premier forum for buying and selling new ideas. This award-winning free forum offers you access to a global marketplace for intellectual property. It allows companies, individuals, universities, and national labs to buy and sell ideas, inventions, patents, copyrighted works, trademarks, and other intellectual property Is yours a new, imaginative and feasible idea or project for improving the quality of life? If so (or if you know of such a scheme, or have a newspaper cutting about a likely project) please submit it, in less than 1,000 words, to the Institute's online GLOBAL IDEAS BANK. This is accessed over 4 million times a year at present and already contains several thousand best ideas submitted by members of the public worldwide. Readers can vote on the ideas. The Global Ideas Bank offers a total of 1,000 pounds (UK Sterling) in awards (annually, with a deadline of June 1st) for the best non-technological ideas or projects sent in.

Publications: To become a subscriber or to order a book. Or DONATE to support the work of the Institute and the Global Ideas Bank.

Supporters of the Institute for Social Inventions include Brian Eno, Charles Handy, Edward de Bono, Tony Buzan and Anita Roddick The Creativity Pool is the home of future innovation and tomorrow's most (in)famous inventions. This service is basically free and works like the penny cup next to the cash register. Have a brilliant suggestion or ideas for a new invention? Add it and be rewarded. Looking for inspiration or some great ideas for your business? Just ask
Corporations Who Take Ideas Seriously - Select Examples Agfa-Gevaert Group Saatchi & Saatchi
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